Vikas Kalwani

I'm a Product-led growth hacker and B2B Marketing Specialist skilled in SEO, Content Marketing, and Social Media Marketing. I grow companies and help build scalable revenue-generating products. I am a two-time startup founder and now actively mentoring portfolio companies of 500 Startups and Newchip Accelerator.

I come from a technology background (Master of Engineering in Communication Systems from Bits Pilani). I learned how to build and market products that generate revenue through continuous experimentation. My primary domain is growth (including product-led growth), but I don't hesitate in sharing my thoughts on product and business strategies.

Here's a tool I built which lets you view tweets by top Internet Marketers, Technology Influencers, and Serial Entrepreneurs in real-time. Check out the "Tweet-Wall".

I love playing and composing music. Here's an instrumental named Road Trip I composed a few years ago!

I fly airplanes in X-Plane 11 Flight Simulator & stream live on YouTube.

I met a really sweet dog at my college, named him Bear, and got him home. Bear likes going on long walks. He often barks at stray dogs. A few of my relatives are extremely scared of Bear. See for yourself!

bear kalwani

Working At

  • uSERP  
    SEO SpecialistDecember 2020 - Present
  • 500 Startups  
    MentorJuly 2020 - Present
  • Newchip Accelerator  
    MentorMay 2020 - Present
  • FasterCapital  
    MentorDecember 2019 - Present
  • Entrepreneurship Cell, IIT Kharagpur  
    MentorNovember 2019 - Present

For more, visit my LinkedIn profile    


  • Master of Engineering
    Communication SystemsBirla Institute of Technology & SciencePilani, 2013 - 2015
  • Bachelor of Technology
    Electronics and CommunicationInstitute of Technology & ManagementGurugram, 2008 - 2012
  • Schooling
    PCM with Computer ScienceVenkateshwar International SchoolNew Delhi


  • BADIR: Hands-on Business Analytics
    Aryng AcademyFebruary 2020

Key Competencies

growth hacking Growth Marketing
product marketing Product Marketing
email marketing Email Marketing
search engine optimization Search Engine Optimization
data analytics Copywriting
content marketing Content Marketing
product management Product Management
business development Product-Led Growth
Product Design, Messaging, Vision, and Optimization Product Design, Messaging, Vision, and Optimization
brand management Social Media Marketing
influencer marketing Influencer Marketing
technical writing Technical Writing


  •   Pioneered in raising $1.6m for imusify by executing the Bounty Program.
  •   Increased's website traffic by 300% via Reddit in a week.
  •   Grew's online presence via Social Media by 50% (made Java tweet about
  •   Grew Mirakee's Community (@writersnetwork on Instagram) from 0 to 69K in 9 months.
  •   Signed up 3500+ early adopters for Mirakee's launch.
  •   Collaborated with 1000+ influencers in the B2C space from around the World.
  •   Onboarded 100+ writers on the Pinterest board "Writers of Mirakee".
  •   My first startup saved 5 pets. (Know More)


Growthletter is my newsletter where I share exclusive tips, strategies, case studies, resources, tools, and more for you to build and grow scalable revenue-generating products.

  • Growthletter is for you if:
  •   You are the founder of an early-stage startup
  •   You want to learn growth marketing
  •   You want to leverage product-led growth
  •   You wish to upgrade your knowledge on marketing
  •   You want to retain more customers on your app effectively
  •   You wish to know unconventional means to grow your brand
  •   You want to get more clients for your consulting business


consumer internet Consumer Internet
SaaS Software as a Service
IoT Internet of Things
data analytics Data Analytics
artificial intelligence AI/ML
blockchain Blockchain (+ DeFi)
aviation and spae Aviation and Space
gaming Gaming
data science Data Science


flight simulation Flight Simulation
music composition Music Composition
creative writing Creative Writing
wathing doumentaries Watching Documentaries
e-learning E-Learning
mentoring startups Mentoring Startups